InterCool Studio InterCool Studio
  • Home
  • 5000+ Guest posting sites
  • Contact
  • Blog
InterCool Studio InterCool Studio
  • Home
  • 5000+ Guest posting sites
  • Contact
  • Blog

SMM Hacks 101 For E-Commerce Website Owners

  • Home
  • Blog
  • SMM Hacks 101 For E-Commerce Website Owners
  • 29 July 2022
  • by Andrej Fedek
  • Blog
  • 0 Comments

Source: Unsplash

Are you running an e-commerce business and striving to successfully leverage your social media marketing campaigns?

Well, this is an obvious challenge most marketers and e-commerce business owners face.

Well, it is obvious that as an e-commerce business owner, you need to have a proper representation on social media platforms.

According to a survey, more than 40 percent of e-commerce companies are already on social media, and about 20 percent more companies are planning to sell directly through social commerce.

However, just having an account on different social media platforms isn’t enough. You cannot just simply keep on posting without having a proper strategy for a specific platform.

Social media platforms provide numerous benefits and options for selling products and services directly. Facebook Marketplace is a supreme example. Similarly, you will need to analyze the right options and features that you can take advantage of.

If you are not aware of such tips and tactics, there is no need to worry. I am going to discuss some wonderful social commerce hacks that will boost your marketing campaigns for e-commerce products.

Table of Contents

  • 1. Targeting The Correct Platforms
  • 2. Choosing The Right Time To Post
  • 3. Leveraging Social Media Stories
  • 4. Interacting With Your Audience
  • 5. Setup Your Facebook Shop & Instagram Shopping
  • While Summing Up
  • Author Bio

1. Targeting The Correct Platforms

The first and foremost step for social media marketing is to select the perfect platforms. There are so many social media platforms around the globe. However, not all will work for you. Identifying the ones that can benefit you will set your efforts and all the hard work in the right direction.

According to statistics, the two most beneficial social media platforms for e-commerce businesses are Facebook and Instagram.

Facebook has been doing great for the e-commerce industry for a long time. Whereas Instagram, with its changed algorithms, features and advanced options, has grown successfully as a business option for e-commerce owners as well.

2. Choosing The Right Time To Post

Although, there is no particular rule as to when you should post on social media. Sometimes, your post can go viral as early as you post it. However, if you want your content to perform better most of the time, you need to know the best time to post it.

Generally, the middle days of the week do it for you. If you are posting on social media platforms from Tuesday to Thursday, from around 10 AM to 12 PM, it will do the job for you. But, it is better to consider particular days and times for each specific platform.

Facebook

Best Days: Tuesdays, Wednesdays, Thursdays, and Fridays

Best Time: Between 8:00 AM to1:00 PM

Instagram

Best Days: Mondays, Tuesdays, Wednesdays, Thursdays, and Fridays

Best Time: Between 11:00 AM to 2:00 PM

Twitter

Best Days: Tuesdays, Wednesdays, Thursdays

Best Time: 9:00 AM to 3:00 PM

YouTube

Best Days: Wednesdays, Fridays, and Saturdays

Best Time: 4:00 PM to 5:00 PM

During our social media campaign with Crowd Writer UK, we witnessed a 200% increase in our sales while following these schedules.

3. Leveraging Social Media Stories

Facebook and Instagram, along with other social media platforms, provide us with an opportunity to showcase the business in a new way. Yes, stories, when launched by Facebook in 2017, became too popular, and many users enjoy viewing them.

Alongside scrolling the news feed, users enjoy watching stories and reels as well. You can utilize these stories in multiple ways.

  1. The best way is to share your customer experiences with other customers. This has become a trend now, and e-commerce businesses frequently show what their customers feel about their products. Furthermore, it works as an interactive review section where your customers can encourage your potential buyers.
  1. Try to be unique with your stories on different platforms. It helps in building brand value. For instance, if a user follows you on multiple platforms, seeing repetitive content may be overwhelming for them.
  2. Never forget to showcase your brand theme and message. You can focus on the colors according to your brand theme. Moreover, use selected filters which can relate to your brand.
  3. With social media stories, you can create appealing and time-sensitive content. Leveraging FOMO will do a great job for you. Since the stories last for 24 hours, it already has a FOMO (fear of missing out) impact. You can utilize it to show discounted offers and promotions.
  1. Social media stories provide an amazing way to increase your voice through collaborative stories. You can ask influencers and your customers to share your stories. Simply, influencer marketing is the key to e-commerce success nowadays.

4. Interacting With Your Audience

We know that content is the king. However, just keep going with regular posts and stories may not boost your e-commerce store with the potential it can do if you are able to engage your customers.

You will need to find some ways with which you are able to not only engage your customers and followers but interact with them as well.

One of the best ways is to share BTS (behind the scene) stories with your audience. You can show how your products are being made, and a quick packaging video will do the trick for you. Basically, BTS posts boost customer trust in your brand. It allows your customers to know the transparency of your production.

Another amazing way is to conduct live sessions on different social media platforms. Here you can begin with a particular topic relevant to your industry and engage your customers in a discussion. Further, you can arrange a Q&A session with your customers.

You can also share giveaway posts that make customers feel valued and happy. A quick quiz post ending up with a gift or discount coupon is a wonderful way to get your audience to interact with you.

5. Setup Your Facebook Shop & Instagram Shopping

Among all the social media platforms, the reason Facebook and Instagram are at the top when it comes to social commerce is their shopping feature. You can set up an amazing shop for your products on Instagram and Facebook.

Showcase your product, mention the prices, offer discounts and win your customers. Along with these superb features, it allows you to create a customized layout based on your brand theme. It has all the options required for selling and marketing your products.

You can have detailed insights about your audience and your performance. Furthermore, you can create ad campaigns where you are able to target a specific region, or audience and run your ads at a particular time with an average conversion rate of 9.21 percent.

While Summing Up

With over 4.62 billion active users on social media, these platforms offer a great opportunity to market your products and increase your sales. If utilized in the right way, social media platforms, especially Facebook and Instagram, can boost your e-commerce sales.

Following the above tips will definitely help you to successfully run your social media marketing campaigns. I wish you the best of luck with your e-commerce business and would love to hear back on how these tips performed for you.

Author Bio

Claudia Jeffrey is currently working as an Editor At Crowd Writer and Assignment Assistance. She has previously worked as a Social Media Marketing Manager for a couple of websites. Claudia loves to share her knowledge and experience with her readers. She is fond of cooking and often tries new recipes.

Andrej Fedek

Andrej Fedek is a digital marketer. He recently started his own blog about digital marketing called InterCool Studio. His passion is to help startups grow and thrive in a competitive environment.

  • simple hacks,
  • smm hacks,
  • SMM Hacks for ecommerce,
  • social media marketing hacks
remote workers
Previous

7 Ways to Maintain Cybersecurity for Your Remote Workers

Next

What is CodeCanyon? Is It the Right Marketplace for Your WordPress Plugins?

Wordpress Plugins

Leave a Comment Cancel reply

Your email address will not be published. Required fields are marked *

Categories

  • Blog (256)
  • Business (26)
  • Link Building (5)
  • Marketing (22)
  • News (3)
  • Pay Per Click (1)
  • Resources & Tips (57)
  • SEO News (3)
  • Social Media (18)
  • Traffic (1)
  • Uncategorized (4)

Recent Posts

Managed WordPress Hosting Convesio
27 March 2023
Managed WordPress Hosting Convesio Review 2023
by Sparsh Bhasin
23 March 2023
Improve Your SEO for Fintech With
by Andrej Fedek
SaaS
22 March 2023
Understanding SaaS Sales Strategy: 5 Actionable
by Andrej Fedek
21 March 2023
Angular vs React: Which JS Framework
by Andrej Fedek
20 March 2023
Hotel Digital Marketing Strategies: 7 Proven
by Andrej Fedek

Archives

  • March 2023
  • February 2023
  • January 2023
  • December 2022
  • November 2022
  • October 2022
  • September 2022
  • August 2022
  • July 2022
  • June 2022
  • May 2022
  • April 2022
  • March 2022
  • February 2022
  • January 2022
  • December 2021
  • November 2021
  • October 2021
  • September 2021
  • August 2021
  • July 2021
  • June 2021
  • May 2021
  • April 2021
  • March 2021
  • February 2021
  • January 2021
  • December 2020
  • November 2020
  • October 2020
  • September 2020
  • August 2020
  • December 2018
  • September 2018
  • August 2018

Tags

API Design API Designing Automation Tools Barcodes for Your Business barcode system for small business Benefits of rank math benefits of Yoast SEO blog business BYOD Security CMS Components of a Barcode Creating Barcodes CRM customer experience ecommerce email marketing healthcare content marketing how to make barcodes for products how to make barcodes for small business how to turn your business into a brand How You Can Build A Brand For Your Business Link Building management marketing Marketing Automation Software marketing in healthcare Mobile Apps Monetize Your YouTube Channel PPC PPC Marketing Property Management Property Management Marketing Strategy rank math features rank math seo Rank Math vs Yoast rank math vs yoast reddit Rank Math vs Yoast SEO Sales Automation Tools social media Social media compliance risks support ticket software Use Barcodes for Your Business which is better yoast or rank math work from home
  • shape1
  • shape2
  • shape3
  • shape4
  • shape5
  • shape6
  • shape7

Brilliantly

SAFE!

intercoolstudio.com

Content & Links

Verified by Sur.ly

2022

Information

  • Search Optimization
  • Click Advertising
  • Link Building
  • On-site SEO
  • Detailed Reports

Services

  • Social Marketing
  • SEO Optimization
  • Content Marketing
  • Web Analytics

Office Address

  • Pionirska
  • +381 61 1777 274
  • office@intercoolstudio.com
© Copyright Intercool Studio 2022.
InterCool Studio
  • Home
  • 5000+ Guest posting sites
  • Contact
  • Blog
InterCool Studio
  • Home
  • 5000+ Guest posting sites
  • Contact
  • Blog