You all know that on Snapchat, users can show their profile only to their friends and relatives who are directly connected with them on it. However, when a user creates a public profile on Snapchat then his/her profile can be viewed by any user. Moreover, the users can find that person easily.
I am going to provide a guide that explains “how to create a public profile on Snapchat” and its benefits as well.
Guidelines for Building a Public Profile on Snapchat
There are some guidelines that Snapchat has put forward for users. Here’s a small list of guidelines users must fulfill to build a public profile on Snapchat:
- You can’t make a public profile unless you’re 18 Y.O.
- The age of the account should be more than 24 hours.
- The account must have at least 1 bi-directional friend.
- The user profile should comply with all community guidelines.
Why Do I Need a Snapchat Public Profile?
- The first and foremost reason for creating a public profile on Snapchat is that it allows users to view your stories and content you post. All your friends and other connections will be able to view whatever you publish.
- Another reason to make a public profile is it helps in increasing your follower and like count. If you want to build a career out of your Snapchat profile, then having a public profile will help you.
- When you have a Snapchat public profile, you can access features that elevate your Snapchat experience. When you have a public profile, others can subscribe to your profile.
- A public profile on Snapchat allows you to display the number of likes and followers.
- It contains an option that is posted directly to your friend list, this thing makes it amazing.
- Snapchat public account users can check their past details and content also.
- Snapchat public profile users can add their profile picture, biodata, location, lenses and even saved stories.
How To Create a Public Profile On Snapchat on IOS & Android
Both iOS and Android device users can follow the same steps to create a public profile on Snapchat. Here’s the step by step guide, follow carefully:
Step 1. Click on Snapchat profile settings
Find the Snapchat App in your smartphone. Open it, and go to your profile. Scroll down to the profile settings.
Step 2. Select Public Profile
Once you’re in your profile settings, you’ll need to do a little bit of tweaking. Scroll down once you’re in the settings, and click on “Add to Spotlight.”
Once you’ve done that. Click on the settings, and then choose the option “Create Public Account.”
Step 3. Create Public Profile
Once you’re done with all the settings above, Snapchat will take you through a guided tour on how to create a public profile on Snapchat. Once the process is complete, click on the “Create” button.
That’s it. Congratulations, you’ve done it. Now your profile is a public profile on Snapchat.
How To Create And Manage Public Profiles On Snapchat For Businesses
Not only individuals, businesses can also create Snapchat public profiles. This public profile helps users in connecting with their audience, grow their reach, and handle customer queries.
At first you won’t find any differences between a Snapchat individual profile, and a Snapchat Business profile. But there are some differences, for example, businesses can create landing pages where the users can visit, view stories, and business published Snapchat lenses.
Now I am going to describe all the steps on how to create a public profile account for your business. Before you start doing these steps, you need to make sure that you have a business profile. If you don’t already have one, then you can create a business Snapchat profile via Snapchat Ads.
Steps to Create a Snapchat Public Profile for Businesses
If you don’t know how to create a Snapchat public profile for your business, then follow the below mentioned steps.
Step 1. Log Into The Ads Manager
Go to Snapchat Ads manager, and log in using your username and password. If you don’t have a profile, make one first.
Step 2. Select “ Public Profile”
Once you’re logged in, click on the Menu, scroll down and click on “Public Profiles” from the list. Here’s a tip, only the business admins can make a Snapchat Business profile.
Step 3. Connect To Business Account
Snapchat will definitely ask you to either create a new account or link your current business account. If you already have a business account on Snapchat then select “ Connect to Business”.
Step 4. Create Username And Add Profile Information
The user has the option to create a username for their Snapchat public profile. You can also add a profile picture, business address, about organization, and email address.
Step 5. Create Public Profile
Once you’re done adding all the needed information, all that’s left is to hit the “Create” button. Once you’re done, your account will become public.
Step 6. Add a Saved Story
When your profile is public, you should definitely add a saved story. This way your followers or prospects can see what your business is about. You can use Snapchat to promote your business in a unique way.
How to Edit a Public Profile on Snapchat
Now that you have a public profile on Snapchat, it’s time to customize it as per your preference. You can customize it according to your business persona.
This thing allows subscribers to view your information, updates, and content whenever they want to visit.
Step 1. Click “ My Public Profile”
First, you search the option and click on “My Public Profile” under your profile setting menu to edit and add information to your account.
Step 2. Edit Profile Information
In the next step, click on “ Edit Profile.”
In the edit profile option, in the settings you can add a photo, shot bio, and any other information you want to share with the public.
Step 3. Add Stories
If you want to save your past stories to your account or current profile, you can do so by clicking on the “ Stories” tab. Your previous stories will definitely load on your profile.
Whenever a user creates his public profile on Snapchat then he will be able to present his content publicly and get rewards like likes etc. This thing will definitely help those people who want to influence the public with their creations. Through it, businesses can make their profile visible to people for improving their leads or customer base, etc.