Sales and marketing alignment: best practices for 2022
Make 2022 the year you get your B2B sales and marketing teams working together towards a common goal. See Cognism’s 7 actionable alignment tips. If you haven’t got your B2B sales and marketing teams aligned yet, you’re missing out on a wide range of benefits – and most importantly, more revenue. As we race towards…
Video Marketing Tips: 5 Steps to Make your Video Matter
Video Marketing Tips: 5 Steps to Make your Video Matter Anyone who has the right tool can learn video editing which is why it has become an in-demand job. Having the right tool can lead you to hone your skills. However, if we are talking about video marketing, it is more than just the effects…
Differences Between Digital Marketing And SEO
The two terms Digital marketing and SEO are often used with similar connotations making it confusing and often misleading. It is usually understood as just one entity and we think they both are the same when in reality they are different. So how exactly are they different? SEO short form for Search Engine Optimization…
Creating Your Content Calendar For The Rest Of The Year
No matter what industry you operate in, businesses need to find ways to stand out and reach their target audience. Creating and sharing various types of content is one of the most effective methods to accomplish this. Content can help businesses attract the right audience, build credibility in their industry, convert prospects into paying clients,…
How to Pick the Most Effective Topics for Your Video Marketing
If you don’t already have video in your marketing mix, you should — video marketing works. A staggering 81% of businesses use video as a marketing tool and 99% of marketers already using video plan to continue. Video also beats images on social media platforms like Facebook. It’s easy to look at those stats and…
5 Common and Costly PPC Marketing Mistakes You Might Be Making
Pay-per-click (PPC) is the best advertising that produces effective marketing channels. Most online business or computer-based work demands complete knowledge about the article. Many workers or firms face loss due to marketing mistakes they made while publicizing their product or site. There are many customized sites or webs that make sure that your money will…
5-Step Guide to Producing Consistent, Fresh, SEO-Friendly Content
Content marketing plays a big role in reaching the target audience and building a distinct digital brand image. The basic objective of using content marketing is to drive conversions — you want your readers to become your followers, subscribers, or customers. But if your content isn’t first SEO-friendly, there’s little chance that potential customers will…
How SEO Can Help With Your Property Management Marketing Strategy
In every digital marketing strategy, SEO needs to take center stage. While all property management businesses want to secure a top spot in Google rankings, not everyone knows how to go about achieving this. Whether you’re the proud owner of a small business or running a massive corporation, in this article we’re going to tell you how…
What Does Your Business Site Say About Your Branding Goals?
Branding and marketing go hand in hand. The way others see your company may not always be the message you want to send. Ensuring your business site shows who you are is a vital part of the equation and collaborating with a professional web development agency is highly recommended Statista projects U.S. online buyers will…
5 Tasks Small Businesses Can Outsource to Virtual Assistants (with examples)
Here are the top two habits of successful entrepreneurs: They strategically set big and clear goals. They choose the right people. Now, the ‘right team’ is not only the one that sits inside your office but also the one that works remotely on both administrative as well as non-administrative tasks. We are talking about virtual…
