How to create an email sales funnel
The primary goal of a digital marketer is to grow, nurture, and retain an online presence. The marketing process follows a stepwise approach to retain customers and attract new ones. This stepwise approach is also known as the marketing funnel. Through a marketing funnel, a website visitor turns into a customer. Each step of the…
Ecommerce Shopping Experience With Chatbot
An eCommerce chatbot can be defined as a “computer software meant to imitate a conversation with human users over the Internet” at its most basic level. eCommerce chatbots function by running the language you type through an algorithm to figure out what you are looking for, then answering with a response based on your keywords. …
Differences Between Digital Marketing And SEO
The two terms Digital marketing and SEO are often used with similar connotations making it confusing and often misleading. It is usually understood as just one entity and we think they both are the same when in reality they are different. So how exactly are they different? SEO short form for Search Engine Optimization is…
Creating Your Content Calendar For The Rest Of The Year
No matter what industry you operate in, businesses need to find ways to stand out and reach their target audience. Creating and sharing various types of content is one of the most effective methods to accomplish this. Content can help businesses attract the right audience, build credibility in their industry, convert prospects into paying clients,…
Top 10 E-Commerce Mobile App Features
Have a mobile e-commerce app? Does your audience know it exists? Is it converting users into paying customers? Are you generating enough data to gain insights to improve your app? So many questions, so little time! But don’t panic. This post offers an overview of MUST-HAVE mobile app features to ensure the growth and continued…
7 NPS tools that are Worthy of your business
Measuring customer satisfaction is essential for growing your brand. Loyal customers are an asset to your business. You need to know how many of them are dedicated to your brand and this will help you understand your customer retention rates. However are you confused about how you can easily analyze these statistics and receive customer…
What CMOs Need to Know About Social Media Automation
If you are a CMO, you know that no marketing plan is complete without a social media aspect. With access to billions of people around the globe, social media is essential for any business to communicate its message, products, and services. While social media is easy and familiar for us to engage within our personal…
Why Is Digital Marketing Important For Beauty and Fashion Industry?
It is said that change is constant, and change is a process as well as a necessity to explore a new experience. If the change was not accepted we would have been still wearing the skin of animals and living in the forest without a home and other facilities. Earlier the necessity of the human…
How to Provide Exceptional Customer Service: A Quick Guide
In the contemporary business world, Caveat Venditor – “let the seller beware” is the guiding principle. Customers’ needs and preferences are treated with utmost importance. If you want to build a strong and long-term customer relationship with your buyers, customer service is the key. But what is the best way to offer customer service? In…
How To Make Money As A Freelance Writer In 2021
The COVID-19 that hit the world at the beginning of 2020 changed everything. Millions and millions of people ended up without a job, and thousands and thousands of businesses haven’t survived through the global pandemic. We have witnessed a very unlucky period for everyone, and startups and freelancers aren’t an exception. However, some freelancers have…