How To Unify Marketing And Sales Efforts With A CRM
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A Customer Relationship Management (CRM) platform is the key to unlocking your company’s potential. That is because, with a cloud-based CRMS, you get access to customer data in real-time and you can track and manage all of your customers from one central database. The integration of advanced technologies such as Big Data analytics, Machine…
7 Traits You Must Have to Be a Good Manager
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Excellent management is a prime mover of business success. Other business resources will dwindle to waste if not well managed. Good managers make sure that the success of the company comes by motivating employees to work productively and communicating with them in a way that builds a strong team that constantly works together to…
7 Way to Engage Customer Using Heatmap Tool
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Heatmap is the data visualization technique that takes the help of color to show which areas of your website get the most and best attention from the visitors. The more vibrant the color is, the more engaging the web page is. So a heatmap permits you to picture how visitors use your website. Heatmap…
Video Marketing Tips: 5 Steps to Make your Video Matter
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Video Marketing Tips: 5 Steps to Make your Video Matter Anyone who has the right tool can learn video editing which is why it has become an in-demand job. Having the right tool can lead you to hone your skills. However, if we are talking about video marketing, it is more than just the…
The Age of Data Privacy: Can GDPR Build Trust Between Consumers and E-Commerce Businesses?
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E-commerce, along with social media and finance sectors, has been one of the most affected industries by the General Data Protection Regulation (GDPR). As online companies rely heavily on the analysis of customer data and metrics in order to personalize customer experiences, it has put website traffic and revenues at risk. Let’s be honest,…
Guestographics: The Latest Way To Build Links For Your Site
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91% of pages don’t get any organic traffic from Google, mostly because they don’t have backlinks. In fact, 66.31% of pages on the internet have zero backlinks. So, SEO professionals are always on the lookout for new and result-oriented link-building strategies. If you are also among them, it’s time to move on from…
How to create an email sales funnel
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Contents1 1.1 Stepwise creation of the funnel1.1.1 Lead Generation – Top of the funnel 1.1.1.1 Popup, forms, and Landing Pages 1.1.2 Lead Nurturing – Middle of the funnel1.1.2.1 Relationship Building1.1.3 Lead Conversion – Bottom of the funnel1.1.3.1 Retarget for abandoned cart purchases 1.1.3.2 Time-sensitive offers1.1.3.3 Personalized offers 1.1.3.4 Free trial offers 1.1.4 Why Repeat?1.2 That’s all, folks The primary…
Ecommerce Shopping Experience With Chatbot
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An eCommerce chatbot can be defined as a “computer software meant to imitate a conversation with human users over the Internet” at its most basic level. eCommerce chatbots function by running the language you type through an algorithm to figure out what you are looking for, then answering with a response based on your…
Resource Page Link Building – A New Technique To Earn Links
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Constantly securing your content with resource page links from relevant websites make your content more authoritative. Therefore, Links are now becoming very crucial from an SEO perspective. Relevant links not only help to drive traffic to our website but also improve Domain Authority and get organic ranking on search engines. If you’re practising SEO…
Differences Between Digital Marketing And SEO
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The two terms Digital marketing and SEO are often used with similar connotations making it confusing and often misleading. It is usually understood as just one entity and we think they both are the same when in reality they are different. So how exactly are they different? SEO short form for Search Engine…
