If you already have a product out in the market, you need to determine its product positioning. This is the process of finding out how your target audience perceives your product. Maybe there’s a disconnect between how you, as product owner, see your product as opposed to how the market views it. From here, you…
Have a mobile e-commerce app? Does your audience know it exists? Is it converting users into paying customers? Are you generating enough data to gain insights to improve your app? So many questions, so little time! But don’t panic. This post offers an overview of MUST-HAVE mobile app features to ensure the growth and continued…