Author: Andrej Fedek

Building a business can be difficult at the start, and if you are not opting for the correct strategy, it can get a lot more complicated. Starting in e-commerce business is the new trend of the time, but you will have to put in efforts for Search Engine Optimization and email marketing. One also needs […]

Whether it is because of COVID or for other reasons, a large number of people around the world are increasingly finding themselves working from home ( aka work-from-home ). According to research by Stanford University, approximately 42 percent of the working population works from home. Another 33 percent is looking for jobs and it is […]

Difficult circumstances can disrupt even the most successful businesses, and a knee-jerk reaction that comes to mind may be to stop utilizing email marketing in order to protect your business from a global crisis. Costs are costs, right? Save them when/where you can. Should your marketing step on the brakes? Heeeeck no! If anything, now […]

In 2020 e-mail marketing is still an important part of any successful business strategy. At this moment, there are 3.9 billion people that are active e-mail users. It is an enormous number of potential customers. Of course, the real power is in the segmentation of e-mail users that are interested in what you have to […]

Hiring the best talent is one of the toughest and time-taking challenges that an organization has to do periodically. Due to the ease of applying for vacancies, there has been an increase in the size of the candidate pool ( especially for remote working ), making it harder for hiring teams to process the applicants […]

Nowadays, there is a growing remote working trend that cuts across various industries. It requires companies to manage projects with contributors in different geographical regions while keeping them connected, informed, and working towards common goals. Handling a remote working team can be a complicated task. Luckily, the market offers an impressive number of remote team […]

Business phone systems give entrepreneurs the chance to communicate and connect with their customers or clients through texts, videos, or calls. It, therefore, offers you great flexibility thanks to the unified communication option. It would be best to determine what system you need based on where you want the equipment hosted.  There are dozens of […]

Gone are the days when remote working used to be unconventional. With the advent of technology, now more and more businesses are allowing their employees to work remotely.  In fact, in the current ongoing crisis, most businesses have voluntarily or mandatorily allowed their employees to work remotely. And considering the benefits of remote working, 57% […]

Running a small business is no easy task. You’ll face many pitfalls on the way, like client attrition, sales slump, fierce competition, market volatility, etc.  Despite the challenges, you need to drive revenue, sustain healthy relationships, and grow your small business.  Most of the challenges are fixable; all you need to do is pause for […]