Unlocking Actionable Insights: GA4 Events Tracking Explained
Digital marketing has emerged as a powerful yet reliable solution for businesses who used to find it challenging to promote their products and services among big and wealthy players’ offerings. Yes, because the bigger the hoarding, the better the promotion. Also, the primer the location of the billboard, the higher the lead generation. In short,…
The Impact of User Experience (UX) in Website Design on Marketing Success
Have you ever felt magnetically drawn to a website? A strange urge to browse, click, fill your cart and return soon? That’s not sorcery. It is indeed User Experience, or UX in action. This journey is all about the pivotal role UX plays in web design and how it becomes the linchpin for marketing success. Let’s…
GA4: Everything You Need to Know
Google recently released GA4, rocking the world of analytics with a big leap forward. We’ll look at its features and how it fares when set against its predecessor – Universal Analytics. Let’s get going! What Is G4A? Briefly, it’s the newest version of Google Analytics. This fresh, crisp reinvention was born with a strong future…
No Location Found – What does It Mean, How to Fix It?
Getting “No Location Found” notification on your iPhone and not sure what it means? Don’t worry, you’re not the only one. As a matter of fact, even I received the same notification a couple of days ago. Fortunately, the solution is super simple. Not just one, there are multiple ways to fix the No Location…
How to Make Your Startup More Sustainable
In today’s rapidly evolving business landscape, sustainability has emerged as a crucial consideration for startups aiming to create a positive impact while ensuring long-term success. Building a sustainable startup goes beyond traditional profit-driven models and emphasizes ethical, environmental, and social responsibility. As the global community becomes increasingly aware of the urgent need to address environmental…
A Comprehensive Guide to Google Analytics 4
In 2020, it became known about a new development by Google, which became a new generation in the field of tracking programs and various web resources – Google Analytics 4. The idea of its creation was based on the need to update the capabilities of the service and make it perfect. The creators managed to…
Office Decorating Ideas to Boost Your Productivity
The design and ambiance of an office space play a significant role in influencing the productivity and motivation of employees. A well-designed and thoughtfully decorated office can enhance creativity, collaboration, and overall job satisfaction. Gone are the days of dull and uninspiring workspaces; today, businesses are embracing office decor as a tool to boost productivity…
4 Types of Connections You Should Get Rid of on LinkedIn
LinkedIn is a powerful platform with endless possibilities for communication, collaboration, and career growth. Unfortunately, many users miss out on its true potential amidst a sea of connections. It’s time to break free from the ordinary and cultivate meaningful connections that ignite knowledge-sharing and fruitful collaborations. In this article, we will reveal four types of…
The transition from Universal Analytics to GA4
In the rapidly evolving world of analytics, businesses need to adapt to stay ahead of the competition. One significant transition in recent times has been the shift from Universal Analytics to Google Analytics 4 (GA4). This article aims to provide a comprehensive guide to making this transition, outlining the key differences between the two platforms…
How to Automate Your Business for Growth & Examples
Picture a T-shirt business that makes an average of 70 sales per day. This company has two employees whose main day-to-day job is to stay in the warehouse, sort out the right T-shirts, wrap them up, tag the right customer, and put each package in a dispatch bus to be delivered. Once they’re done, these…
